Patients ask AI first. Your clinic should be the answer.
When a patient asks an assistant to find them a dentist, what comes back is an answer, not ten blue links. How that answer is assembled is not published, and we do not claim to know it. What we can show you is what your site hands over when something reads it — because nothing can quote what it was never given. We build yours so that it hands over the right things, then we run it for you, every month.
We build your site first. You decide after you've seen it.
Your patients have already started asking AI.
This is not a forecast. Two independent surveys of US adults, both published this year, both counted below with the number of people they asked. Every figure on this site is listed with its source on our sources page.
25% of US adults — about 66 million people
have asked AI for health information or advice.
A quarter of the adult population is now putting health questions to something that goes and reads websites before it answers. What it finds on your website is what it will say about your practice.
West Health–Gallup Center on Healthcare in America. 5,660 US adults aged 18+, surveyed 27 Oct – 22 Dec 2025, published 15 April 2026. Source and sample →
45% of US consumers, up from 6% a year earlier
asked AI to recommend a local business.
Seven times as many people in twelve months. This is the fastest-moving number on this page, and it is the one that decides whether a new patient ever arrives at your website at all.
BrightLocal Local Consumer Review Survey 2026. 1,002 US adult consumers. Source and sample →
64%
of adults aged 30 to 44 asked AI for a business recommendation in the past year — the age band that books the family's dental appointments.
BrightLocal Local Consumer Review Survey 2026. 1,002 US adult consumers. Source and sample →
83% → 71%
of consumers read reviews on Google — down twelve points in a year. Google is not going anywhere, but it is no longer the only room the decision happens in.
BrightLocal Local Consumer Review Survey 2026. 1,002 US adult consumers. This figure is about where people read reviews, not about search generally. Source and sample →
Which raises one question, and it is the only one this page is really about: when an assistant goes to read your website on a patient's behalf, what does it actually get? So we went and looked.
We opened 182 US clinic websites.
Not a survey. 122 of them came from a random draw of the federal provider registry. The other 60 are a comparison set — clinic sites someone had already picked out as good examples — so we could see which problems survive being built well. Here is what came back.
2 in 3 at the very lowest
never answer a patient question on the page.
Cost, insurance, recovery time, parking — the things patients actually type. If your page never answers them, something else answers for the patient. We split the sites into three groups and the best any group managed was 66.7%; the worst was 81.7%. The sites picked out as good examples came in at 71.7%. Being built well did not help.
1 in 3 of the practices we drew
had no website we could find.
Not a bad site — no site. A directory listing, a Facebook page, and nothing a patient can be sent to. We searched by name, city and phone, then went back over every one of them a second time using a public map index instead, and that turned up two more. So this is not a number our searching produced. We build those from scratch rather than rebuilding them.
The same headline, twice
Same-day appointments available.
Set into the page as a picture — custom type, exact spacing, perfectly on brand.
<img src="hero-title.png" alt="">
no text
We found this on 4% of the registry sites. It is not the common problem — it is the clearest one. The common version has nothing to look at: on 57% of those sites, the page never states what kind of business it is or where it is in any form a machine can carry away. On the page it costs nothing — the design is intact, the sentence is right there, and it looks exactly as it was drawn. It costs the one thing a machine needs: a sentence it can take away.
See it undone on a specimen we built both sides of, with the difference counted →
Ten articles on finding this on your own site, written for the person who owns the practice →
One build. Then we run it.
Four things, every month, for every clinic. There is one plan and everything is in it. SEO is the baseline, not the product — the product is being the answer when a patient asks.
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A monthly performance report
What changed on your site, what moved, and what we are doing next month. Written to be read in five minutes, not decoded.
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Eight blog posts a month
Classic SEO comes standard — structure, speed, indexing, the fundamentals every page should already have. Then we write for the engines that answer: the questions your patients actually ask, answered on your own site so both search results and AI assistants can find and quote it.
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Inquiry and booking tracking
You see how many people reached out and how many booked. Designed so that no patient data ever touches our systems — we count the inquiry, not the patient.
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Hosting, maintenance and self-serve editing
Your site stays up and stays current. Change your hours, your staff, your prices yourself — no ticket, no waiting on us.
One plan
Build from $990. Then $1,490 a month. Everything above is in it — there is no second tier to be upsold to. Your exact numbers come with the finished site, before you sign anything.
One practice per area, and that is the cap.
We cap how many clients we take in each area. Search results and AI answers are ranked lists — if we optimized two competing practices in the same neighborhood, we would be competing against our own clients. One practice wins, or nobody does.
There is no countdown here, and no number of seats: the cap is a condition of the work, not an offer that expires.
We build your site first. You see it before you pay.
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We build it before we talk.
You don't write a brief. We look at your clinic, build your website, and send you the link to the finished thing.
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You open it on your own phone.
Next to the site you have now. If it isn't obviously better, that is the end of it — and you have spent nothing.
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You approve, and we sign.
One build charge to take the site live, one flat monthly rate to run it. We put both numbers in front of you before you sign anything.
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We launch, and the monthly work starts.
The new site goes live on your domain. From there: the report, the eight posts, the tracking — every month.
It works the same way for every clinic. The same process, on the product page →
Answered on the page, where they belong.
We just told you that at least two in three of the clinic sites we opened never answer a patient question on the page. It would be strange not to answer yours here.
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What does the build cover?
Building your website and taking it live on your domain. It is a one-time charge, and it comes after you have seen the finished site.
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What do I get every month?
A performance report, eight blog posts written for search engines and AI assistants, inquiry and booking tracking, and hosting, maintenance and self-serve editing. That is the monthly rate — one flat number, everything included.
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Do you handle patient data?
The tracking is designed so that no patient data ever touches our systems. We count that an inquiry happened, not who made it.
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Can any practice sign up?
We build the site first and send it to the practice, and we take a limited number of clients in each area — optimizing competing practices in the same neighborhood would mean competing against our own clients.
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How do we start?
Check your page first — paste your address and see what a search engine receives from it. The result ends with the offer: we rebuild the site and send it back, free, and you decide after you have seen it.
Start with your own page.
Send us the link to your current site, or the name of your practice if there isn't one. We build it and send it back.
For dental practices and clinics.